Friday, 05 October 2007 01:00
Michener's Matecumbe
Ten years after his death, James Michener has a new novel on bookstore shelves... “Matecumbe” is set in the Florida Keys. In his prime Michener was one of the country’s best selling authors of popular fiction – known for fat books with plots spanning generations. “Matecumbe is just 158 pages. Its main setting is Islamarada. His publisher rejected it, so Michener gave the manuscript to his friend - researcher and writer Joe Avenick who lives in the Keys. This year Avenick got Matecumbe published. WGCU's Valerie Alker caught up with Avenick...
Published in
WGCU News
Friday, 05 October 2007 01:00
Jay Levinson Interview
One of the most recognized figures in the world of marketing will be in Estero later this morning…passing along his tips and tricks for how to better market a business. Jay Levinson is author of Guerilla Marketing - and dozens more books which have been translated into more than 40 languages and have sold more than 14 million copies world wide. WGCU's Mike Kiniry asked him how much his advice had changed since writing Guerilla Marketing back in 1984?
Published in
WGCU News